Metaverse – What does it mean for data privacy and information security? | Jedi Supra

What are the implications for data privacy and data security in Metaverse?

The metaphor creates a “more engaging and structured Internet.” [1] Users can connect with friends, collaborate with colleagues, play games and shop among other activities. Advertising can be seen as a glimpse into new experiences, creative learning and rich business opportunities.

Facebook is not the only one promoting Meters. Epic Games, Fortune creators are also creating the necessary infrastructure. Recently, Ariana Grande showed off her avatars in the Mets, in a world of bright pink trees and swaying waves. [2] In a recent interview with Bloomberg, Google CEO Sundar Picchai was asked about his meters: “It has always been clear to me that computing is more about people than people. So, just like computers can communicate, see, and communicate with people, they can become more engaging. They are there when you need them. We are always looking forward to the future of immersive computing, environmental computing, AR. [3]

Data privacy was already high on the agenda of politicians, regulators and, more and more ordinary Internet users. Creating and executing the models needed to “live” and “co-exist” in Metavers involves sharing and exposing additional information with tech corporations. The technology corporations that create and manage this online world can use this information to tailor their products and services to individual user needs. There is a risk that access to Metavars could further monitor individual activity and that the information obtained could be monitored and analyzed before being sold to advertisers. Naturally, when users enter a lot of personal information into metavas, the risk of secret or confidential information theft increases. To achieve what fans see fit, Meters may need to use multiple sensors in homes and offices. The useful feature of these devices is their ability to monitor users’ behavior and actions instantly, making these devices vulnerable to targeted cyber attacks.

Information is generated, for example, when users spend money to customize their image. As they grow their digital footprint in Metavers and gain more immersive experience, their online connections generate more information than ever before. This raises the question of whether Metavers creators are allowed to sell this data to third parties. Additional questions In addition to generating this data, who is responsible for storing, hosting and maintaining it?

As Metavers becomes part of the workplace, employers will have the opportunity to closely monitor the activities and performance of their employees if they wish to take advantage of the opportunity.

Organizations plan to integrate real business meetings with metrovers through virtual meeting software called Horizon Workrooms. [4] In general, administrators may be able to monitor employee conversations, and perhaps their voice and general behavior or behavior. Includes emails, slacks, groups, Skype conversations, and URLs you visit to send employee information related to managers and organizations. This allows managers to find answers to questions that arise. Who takes the team spirit and takes the initiative, and does the behavior in the workplace seem inconsistent and inconsistent with the organization’s objectives?

There are fears that social media platforms are cracking down on online attacks on individuals, such as “trolling” and criminals, which could happen or have a greater impact on the scale. “Instead of torturing people with bad words, they can be obeyed by angry mobs,” said Amy Stepanovich, director general of Silicon Flatrons. Digital Age ” [5]

There are also concerns about cybercrime. Because this new experience is more “universal” and “immersive” than the digital world we know today, cybercrime can do more harm to money and organizations and individuals. When it comes to copyright and intellectual property, the complex question is whether an individual creates something in the metavers – does the individual who created the metavas have the individual right to create it?

Meta announces that it will work with civil rights organizations to ensure that the Meta version is built in a “participatory and empowering way”. [6] There are already initiatives to create more measurement versions that give users more privacy and more control over their personal data. Companies such as Mycilio and Uhiv use decentralized solutions to achieve this. [9] Uhiv describes himself as “the first social network to integrate our physical reality, known as social meters, into the digital world, in the process of integrating culture, communities, marketing, entertainment, and economics through the five laws of metavers.” [7]

The EU’s proposals, published this year on the Artificial Intelligence (AI) Regulation, are fundamental to balance, and can limit unwanted advances. [8] Meanwhile, in the US, activists are pushing for a national digital privacy policy that could cover Metvas in addition to the current state of digital technology.[5] GDPR and similar regulations must be reviewed and updated.

It was during the Metavers Revolutionary period that private organizations began to think about their own policies and views on data privacy and human rights issues. Organizations now need to start planning to maximize the potential of metaphysics while minimizing risks.

[1] Meta Lite “Founder’s Letter, 2021” (October 28, 2021). Link die- “about.fb.com/news/2021/10/founders-letter/”

[2] BBC News: “Ariana Grande sings at FortNit Meters” (August 9, 2021). Link “www.bbc.com/news/av/technology-58146042 ”

[3] “Google CEO will see the company’s next trillion worth of search AI” (Bloomberg) (November 17, 2021). Link die- “www.bloomberg.com/news/articles/2021-11-17/google-ceo-sees-company-s-next-trillion-in-value-from-search-ai”

[4] Meta fall “Oculus – Introducing horizontal work units has been reconsidered” (August 19, 2021). Link die- “about.fb.com/news/2021/08/introducing-horizon-workrooms-remote-collaboration-reimagined/”

[5] Associated Press Closing: “Many traps await Zuckerberg’s ‘metaverse’ plan” (November 7, 2021). Link die- “apnews.com/article/technology-facebook-metaverse-mark-zuckerberg-d99617b9399bee5c09bc7aceb593eecd”

[6] Meta Lite “Build Metavers responsibly” (September 27, 2021). Link die- “about.fb.com/news/2021/09/building-the-metaverse-responsibly/”

[7] Data ethics EU ፡ metatars – the future of dystonia (2 November 2021). Link die- “dataethics.eu/the-metaverse-a-dystopian- future /

[8] UHive Link Catch- “www.uhive.com/metaverse”

[9] Thank you, European Parliament. Link die- “www.europarl.europa.eu/thinktank/en/document/EPRS_BRI(2021)698792”

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