Despite reports of strong outbreaks in countries such as India, Apple reported another record. The company recorded a record $ 81.4 billion in June last year, up 36 percent from a year earlier.
Apple CEO Tim Cook said: “Our teams have built on an unprecedented level of innovation by sharing powerful new products with our users and using technology.
Later, speaking to analysts, he said, “Today, Apple is reporting a very strong quarterly revenue growth in our product and services sectors and in every geographical segment. The new quarterly revenue was $ 81.4 billion, up 36% from the previous year, and most of the markets we tracked doubled, especially in emerging markets, including India, Latin America, and Vietnam.
CFO Luke Master also said that during the quarter, “new revenue records in each of our geographical units, double-digit growth in each of our product categories, and a new all-time high base for installed equipment.”
Cook said, “We have placed in Mexico, Brazil, Chile, Turkey, the United Arab Emirates, Poland, the Czech Republic, India, as I said before in China, Thailand, Malaysia, Vietnam, Cambodia, Indonesia.”
He said some of this growth in emerging markets may be due to the more affordable iPhone SE in the new version of 2020. “Remember, we still have SE in the line. We started it a year ago, but it’s still in line and our entry fee is kind of. And so I like how it all works and I think we need that kind of price points to accommodate the kind of people we want to accommodate. And so we really have something for the buyer who wants to get into the iPhone and then for the buyer who wants the best iPhone you can buy.
In a call to earnings, Cook set an iPhone record of $ 39.6 billion in June, up 50 percent from last year, “more than we expected,” he said. He added, “Performance has been consistently strong around the world and we have grown very strong double digits in the June quarter records in most of the markets we are monitoring. According to Cook, the base of the active iPhone is always new.